Appco Malaysia helps raise US$36million to support forest conservation

Appco Group Malaysia together with WWF Malaysia is helping the state government in its fight against illegal logging activities in Sarawak, Malaysia.

Since April 2003, Appco Group Malaysia’s face-to-face fundraising efforts have raised more than RM135,649,750 (US$36,669,527) by signing up 120,000 long-term donors for WWF Malaysia. Funds raised are used to conserve and protect the country’s natural environment through the charity’s various programmes.

“WWF Malaysia thanks Appco for providing us with an avenue to reach out to the public, and spread the important environmental protection message, as well as fundraise for over 90 conservation projects in Malaysia,” said Yeap Chong Wei, General Manager, Marketing, WWF Malaysia.

“As an NGO, we rely on the passion, commitment and financial support from individuals and corporate sectors. Thank you for your support, which enables our conservation efforts.”

The state government is attempting to curb illegal logging by encouraging logging operators to obtain Sustainable Forest Management certification.

WWF is an international non-governmental organisation supporting conservation and environmental projects.